“B2B lead generation agency” can mean content syndication that sells MQLs, a full demand-gen retainer, or an outsourced SDR pod that books meetings. Know which outcome you are buying before you compare logos.
At a glance
| Provider | Focus | Lead-gen style | Published pricing |
|---|---|---|---|
| Connexu | Healthcare only | Managed SDR, appointment setting, outbound | Custom quote |
| Belkins | Multi-industry; healthcare practice | Appointment setting, outbound, ABM-style programs | Published starter package — verify current pricing with Belkins |
| SalesHive | Multi-industry | Cold calling + email outbound | Flat monthly fee; quote on call |
| Martal Group | Multi-industry; healthcare page | Outbound lead gen, appointment setting | Flat fee / hybrid (amounts often not public) |
| Callbox | Multi-industry; healthcare tech | Multichannel B2B campaigns | Not public on pages we checked |
| Demand-gen / content-led shops | Varies | Content syndication, MQLs, webinars | Check vendor — scopes differ widely |
Sponsored lead-gen agency slot
Labeled paid placement for B2B lead gen and outbound providers — never mixed into the table as an organic rank.
Advertise with usHealthcare & HealthTech lead generation
When the ICP is health systems, payers, MedTech, digital health, or health IT, generic B2B lists under-train reps on vocabulary and buying committees. Prefer partners that publish a healthcare practice — or a healthcare-only model — and ask for real call/email samples from that segment.
Connexu — healthcare-only managed SDR
Connexu runs managed SDR and appointment setting exclusively for B2B healthcare. Channels include phone, email, LinkedIn, and retargeting; pricing is custom-quoted. See the full review for training, reporting, and terms as Connexu publishes them.
Generalist B2B lead gen (directional notes)
- Belkins — public healthcare page with a published starter package; verify current pricing with Belkins.
- SalesHive — flat-fee outbound positioning; no long-term contracts as published — confirm terms with SalesHive.
- Martal Group — structured pilots; healthcare lead-gen page exists.
- Callbox — long-running multichannel B2B provider; healthcare tech messaging; pricing often not public.
Deeper healthcare-SDR comparison (channels, terms, fit notes): Outsourced Healthcare SDR Agencies (2026).
Questions before you buy “leads”
- Are you paying for MQLs, meetings, or pipeline dollars?
- Who owns the data and what happens on no-shows?
- Can they show healthcare (or your vertical) work samples?
- How do they work with your MAP/CRM (HubSpot alternatives)?
Shortlist healthcare outbound next
If your lead-gen problem is meetings with clinical, IT, and admin buyers, start with the healthcare SDR comparison.